Paccar Australia has announced Paul Wiffrie as the new general manager of its factory owned Kenworth DAF Melbourne dealership, at Derrimut in the city’s West.
Wiffrie assujed the new role as GM of the dealership on 20th, overseeing the day-to-day operations of the dealership, including the parts outlet, TRP Geelong.
In announcing the appointment, the company highlighted the fact that Wiffrie brings extensive experience to his new role.
Wiffrie began his career with Paccar Australia in 2007, where he excelled in various training positions, ultimately serving as the learning and development manager.
Following this, he transitioned to Paccar Parts as the materials and quality manager, before taking on the role of dealer development manager in 2019.
The company says his diverse work and academic background as well as his extensive knowledge of the industry make him exceptionally qualified to lead Kenworth DAF Melbourne into its next chapter.
“I am thrilled to welcome Paul to this pivotal role at Kenworth DAF Melbourne,” said Paccar Australia managing director, Damian Smethurst.
“His expertise and leadership will be invaluable as we continue to enhance our service offerings and support our great customers,” Smethurst said.
Wiffrie said the opportunity to serve as general manager at Kenworth DAF Melbourne is an honour.
“I am committed to excellence and continuous improvement, and I look forward to working closely with the team to focus on delivering quality service to our customers,” the new GM said.
