Paccar Parts Australia will take Brisbane Truck Show visitors through one of its TRP stores with a fully immersive virtual experience.
The virtual store uses the latest in 360-degree video technology to allow Paccar parts booth visitors a look inside one of its actual stores in Australia.
TRP is currently Australia’s fastest growing trucks and trailer parts distributor, offering an extensive and constantly expanding range of parts designed for all makes of trucks and trailers with a wide range specifically for American drivelines and European trucks.
“This year, as part of the Brisbane Truck Shows 50th anniversary, we are proud to be offering an outside the square experience for show goers,” said Anthony Kwan, marketing manager at Paccar Parts Australia.
“The virtual reality experience is only a small taste of what’s to come as we move into incorporating more digital solutions to keep us the brand of choice for trucks and trailer parts,” he added.